Own Informatione Products Essays - Publishing, Typesetting

Own Informatione Products Essays - Publishing, Typesetting Own Informatione Products CREATE YOUR OWN INFORMATION PRODUCTS! Millions and millions of full sized books and small booklets are sold each year. Most are produced by the large publishing houses. However, there are also several million books sold every year by small, unassuming, one-person publishing companies. Many of these one-person publishers operate from a home-based office. And, surprisingly, some home-based publishers earn excellent incomes. (What's more, some are even becoming very rich.) In this report you'll learn how to succeed as a home-based publisher, producing books, booklets, reports and manuals on nearly every subject imaginable. And, if you have no desire to write your own material, you'll learn how to get authors to write for you. Many authors have chosen to by-pass the usual publishing routes and, instead, self-publish their own books. Admittedly, this requires more work, but it could also mean more profits. There are many reasons authors decide to self-publish, including: 1. It's very difficult to get a manuscript accepted by the giant publishing houses, unless you are a personality in some field, or are already a successful author. 2. Often, the large publishing companies will want to edit a manuscript in such a manner that is unacceptable to the author. 3. Often, the author can market his own book more effectively than a large publisher will. This is especially true if the material is of a non- fiction or of how-to nature. 4. Self publishing allows the author to keep all of the profits. 5. There is plenty of opportunity for the author/self- publisher to set up other profit center products that are related to the topic of the book. So, as you can see, there are many compelling reasons why thousands of authors have chosen to self-publish. Also, the availability of low cost microcomputers have made self-publishing much easier than in past years. This report will give you a step- by- step approach to self-publishing your own book. Note: this report is not about writing. It is assumed that you will write your own booklets, or hire a ghostwriter to do the job for you. So the following information will focus only on the steps you need to take to succeed (make money) as a self- publisher. HOW IT WORKS AND HOW TO DO IT STEP-BY-STEP (1) Generate book ideas and proposals, either your own or by hiring authors/ghostwriters. (2) Evaluate these ideas and proposals as to the feasibility of producing a valued book, and reaching a large group of prospective customers. (3) Evaluate the size of the market and determine how you'll reach that market. Also, research any competitive books. (4) Consider various related products that you could sell to the people who buy your book. (5) Write and edit the book, pay royalties to an author, or hire a ghostwriter to do it for you. (6) Produce a camera-ready copy for the printer. (7) Begin your marketing effort by designing ads and brochures. (Often, this step comes before, or during, writing the book. Your sales material can give you something to live up to.) (8) Launch a full scale marketing and publicity campaign. (A full-scale roll-out should follow a test marketing campaign. You want to make certain you have a truly salable product, and should spend little money to test the waters.) (9) Get printing quotes and have the final version of the book ready to print and bind as soon as you're sure there will be sufficient sales to warrant these costs. (10) Sell follow-up products to your customers. All of these steps can be carried out quickly. You could easily have a fast-selling book on the market within 6 months, or less. SELECTING A TOPIC The best, and easiest, subjects for self-publishers to produce are of the how to genre. Books, reports and manuals that tell readers how to do something are among the liveliest sellers. It's very difficult for a small publisher to be successful with novels, or poetry books. So this report will focus on how to books. However, you can apply many of the techniques discussed here to market other kinds of books as well. To begin, you should publish material on topics which you are most familiar. You should also have a market targeted and a plan for reaching that market. Example: you may have in mind to produce a book about how to make money with crafts to be sold in small craft shops, craft fairs, craft magazines and through direct mail to people who make craft items. It's not necessary for you to be an expert on a topic if you aren't writing the book yourself. But you do need to be knowledgeable enough to evaluate the book proposals that

Difference Between Celsius and Centigrade

Difference Between Celsius and Centigrade Depending on how old you are, you might read 38 °C as 38 degrees Celsius or 38 degrees centigrade. Why are there two names for  °C and whats the difference? Heres the answer: Celsius and centigrade are two names for essentially the same temperature scale (with slight differences). The centigrade scale is divided into degrees based on dividing the temperature between which water freezes and boils into 100 equal gradients or degrees. The word centigrade comes from centi- for 100 and grade for gradients. The centigrade scale was introduced in 1744 and remained the primary scale of temperature until 1948. In 1948 the CGPM (Conference General des Poids et Measures) decided to standardize several units of measurement, including the temperature scale. Since the grade was in use as a unit (including the centigrade), a new name was chosen for the temperature scale: Celsius. Key Takeaways: Celsius vs. Centigrade The Celsius scale is a type of centigrade scale.A centigrade scale has 100 degrees between the freezing and boiling points of water.The original Celsius scale actually had a boiling point of 0 degrees and freezing point of 100 degrees. It ran in the opposite direction of the modern scale! The Celsius scale remains a centigrade scale in which there are 100 degrees from the freezing point (0 °C) and boiling point (100 °C) of water, though the size of the degree has been more precisely defined. A degree Celsius (or a Kelvin) is what you get when divide the thermodynamic range between absolute zero and the triple point of a specific type of water into 273.16 equal parts. There is a 0.01 °C difference between the triple point of water and the freezing point of water at standard pressure. Interesting Facts About Celsius and Centigrade The temperature scale created by Anders Celsius in 1742 was actually the reverse of the modern Celsius scale. Celsius original scale had water boil at 0 degrees and freeze at 100 degrees. Jean-Pierre Christin independently proposed at a temperature scale with zero at the freezing point of water and 100 was the boiling point (1743). Celsius original scale was reversed by Carolus Linnaeus in 1744, the year in which Celsius died. The centigrade scale was confusing because centigrade was also the Spanish and French term for a unit of angular measurement equal to 1/100 of a right angle. When the scale was extended from 0 to 100 degrees for temperature, centigrade was more properly hectograde. The public was largely unaffected by the confusion. Even though the degree Celsius was adopted by international committees in 1948, weather forecasts issued by the BBC continued to use degrees centigrade until February 1985!

Managed care Essay Example | Topics and Well Written Essays - 250 words - 2

Managed care - Essay Example Thus, this dilemma in expenditure planning further affects the rate settings of managed care mechanism based on the probabilistic premium rate. With effective control of administrative costs and other related expenses, the Medicaid agencies faced severe forms of difficulties related to accrue payments and other relevant needs (Anderson & Fox, 1987). Furthermore, the biased or improper selection of payment services was noted to be affecting the overall process of rate settings. Notably, this sort of plan is likely to attract different set of people undergoing through distinct health conditions. Thus, to increase the transparency of the rate setting system, the Medicaid agencies should develop a plan of incorporating healthier enrollees for Medicaid programs. With the view of developing a biased plan, the Medicaid organizations should remain indulged in formulating effective individual programs within the domain of care giving. Thus, it could be stated that rate setting for a program is one of the major issues faced by the Medicaid organizations in enhancing the ability of the programs to meet the diverse needs of the enrollees (Anderson & Fox,

Biology Essay Example | Topics and Well Written Essays - 1250 words

Biology - Essay Example Darwin observed that, in the preservation of favored individual and races, there is constantly recurrent struggle for existence. Consequently, more individuals are born than there is the warranty for survival. This determines the individuals going to die and those going to survive. This also determines the species to increase in number and species that would decrease in number and eventually become extinct. Also in face of competition, those individual species that are strong or have an advantage are more likely to have the subsequent offspring’s. Darwin theory of natural selection can be said to be confusing. The arguments based on this theory are actually confusing and sometimes misleading. Firstly, there is confusion on whether living forms have, or have no evolutionary origin. Secondly, Darwin suggestion that natural selection is the main factor of evolution may not be true. These two themes as found in Darwin book are confusing and above all misleading when discussed toge ther. Before Darwin work, most people believed in theory of creation. Darwin work on science changed this and is incompatible with creation theory. This led to most people to view scientist as atheist (Mille and Loon 130-142). Exam 3 (Q #2) Aristotle indeed is one of the ancient scientists. Aristotle work demonstrated scientific ideas, which proved worth at the time. However, not a modern biologist Aristotle fits in the description of a great biologist. This is obvious as he tries to explain various biological phenomenon using scientific ideas of the time. Aristotle work had many biological facts and he followed methods before jumping into conclusion. Aristotle stressed on importance of methods in scientific knowledge. Aristotle effort can be deduced from grouping of both plant and animal kingdom. Von Linne work still had the basis of Aristotle work. Therefore, Von Linne was also a true scientist based on description of living things. Species and genera are an important concept and a basis of biology. Linne ensured there was proper identification of plant and animal based in classification of both into genera and species. Binomial nomenclature used until today was Von Linne effort and therefore deserves full credit in science. Taxonomy is an important branch in biology and simplification of taxonomy by Von Linne was important to classification and identification of plant and animals. Lamarck contribution to evolution was also great. His work revolved around the theory of inheritance. LaMark idea on continuity of species was crucial to biological development. Species diversity was also part of Lamarck ideas as to development of species. Lamarck work though with discrepancies was a benefit to the naturalist on one important problem in the whole range of biological thought. These people would still be scientist today, the only limitations they had was lack of material and equipment that exist today. Exam 3 (Q #3) The sole purpose of science is to explain and desc ribe all what surrounds us. The aim of science is to unearth the mystery of the world and tries to give meaning to worldly things and occurrences. Science does not believe in ambiguity and claims there is a reason for something existence. Science does not believe in ignorance of nature and the natural world. Science give meaning to trend of the world and foretell what is likely to happen or take place in future. Science is also a source of hope to the world and helps in

The Bogart Essay -- essays research papers

Have you ever wondered how great it would be to inherit a castle in Scotland? What if it was haunted by a sprit called a Boggart? The book I read called The Boggart by Susan Cooper is a story based on something like that happening. The main story takes place in Toronto, Canada. The Volink family inherited a castle in Scotland from Mr. McDevon the mother’s uncle. The two children in the story are Emily and Jessup. Emily is the oldest. She is smart brave and very sensitive towards the Boggart, once she understood him. Jessup is very smart, loves computers, and was a member of a computer gang called the Gang 5. The parents of Emily and Jessup were Robert and Maggie Volink. Robert works in the theater and Maggie owns and runs an antique store. The Volink family were excited and amazed that they inherited a castle. But what the Volink’s did not know was that a spirit called a Boggart lived there. The Boggart is a sprit that is neither good or bad. He mainly plays practical jokes on people. It is like a little child that can be friendly towards mortals. Boggarts cannot be seen or heard.. The Volink family sold the castle right away because it would be to expensive to keep. Emily and Jessup kept two pieces of furniture to bring home. What they didn’t realize was that a Boggart was sleeping in the desk they took home. When the Boggart got up he realized he was no longer home in Scotland in his castle. As the Boggart got comfortable he began his practical jokes in Toronto. He wou...

Unraveling of cultural meaning and sociological dimensions of Sex and the City by means of an ideological analysis

In 1998, TIME Magazine ran a front-cover story questioning the relevancy of feminism today. It asked: â€Å"Is feminism dead? â€Å"1 (Bellafante 29/06/98). The breeding pit of Naomi Wolf, Gloria Steinem, Germaine Greer and the rest of radical clan had allegedly been buried. Instead, fictitious feminist icons like Ally McBeal, Bridget Jones, the Spice Girls, Charlie's Angels, Buffy the Vampire Slayer, or Carrie Bradshaw, have taken part of the flightiness of contemporary feminism. The newfangled feminist motto, as the Spice Girls proclaimed, is Girl Power – and that's as far as it goes – muting the traditional voices of a civil rights movement which once declared the ‘personal to be the political'. The shift from a radical movement to a rather disinterested feminist condition is particularly evident in the TV hit-series, Sex and the City. The widely-acclaimed show has popularly blended upbeat feminist maxims with the everyday-life of four single women in their 30s, engaging in their self-contained universe, New York City. Often defined as the prototype of feminism stepping into the boundaries of mainstream popular culture, the series has never lacked an explicit exploration of the single woman and implicit reinforcement of female sexuality. But does the embracement of intellectual, financial, and sexual freedom automatically spell a valid feminist message? Although the depiction of sexually explicit images has rendered the series progressive and controversial, its critical standing should be instead attributed to the feminist archetypes it attempts to embody. The progressive portrayals of women in the mainstream media have led to the suggestion that the breakdown of traditional gender-specific stereotypes could potentially render any cultural text feminist (Berger 1995, p. 29). Particularly the advent of a multiplicity in feminisms, from radical and Marxist to liberal and postmodernist, has translated feminist thought into an increasingly blurred and unfixed discourse. Given this hypothetical assumption of a cultural crisis in feminist practice and theory, this essay is concerned with the deconstruction and unraveling of cultural meaning and sociological dimensions of Sex and the City by means of an ideological analysis. Accordingly, the following essay attempts to look at how cultural context shapes feminist strategies and concerns. At this point, it should be noted that the Third-wave agenda of Sex and the City does not necessarily suggest a forging of an entire movement, but rather what a feminist movement might look like for a generation which has largely been affected by the Mothers of Feminism. SEXHAUSTED FEMINISM In every episode of Sex and the City, Carrie Bradshaw, the lead character and protagonist of the show, types a question on her laptop raising issues of sex, men, and relationships. In the very first episode, she wondered: â€Å"Can women have sex like men? â€Å". The frankness of this question promptly sets the controversial, yet revolutionary tone of the show. As elaborated in subsequent episodes, the answer to Carrie's question is a clear yes – without apologies. On this level, the show deliberately enters into the territory of feminism with its gender play, attempting to breakaway from traditional sex-role definitions. This in itself resembles the radical forms of the feminist movement in the 1970s which embraced consciousness-raising as a tactic. If consciousness-raising is the â€Å"systematic attempt to break though ideological assumptions† (Brown 1990, p. 14), then Sex and the City does indeed successfully elude prevalent constructed installations of male/ female functions in sexual intercourse. However, the use of sexually explicit images to override traditional sexual imbalances adds fuel to both, feminist applause and criticism. Given the precedence of sexual depictions over other forms of pivotal feminist inquiries, Sex and the City becomes highly vulnerable to the male gaze. This sets out two significant contradictory aspects of the series – one which arises from feminist discourse and the other developed through the dominant ideology of patriarchy. While sexual freedom is undoubtedly a bold proponent of feminist theory, the female characters in Sex and the City also adhere to a traditional exhibitionist role of being looked at and displayed (Mulvey 1989, p. 19). The four characters as sexual objects have fused male voyeurism and desire with that of feminist narrative, taking the postmodern voyeur into new, but also familiar ideological regions. The struggle in determining the ideological position of Sex and the City does not end here. Feminist author, Camille Paglia, argued that the series was a victory for the â€Å"huge wing of us pro-sex feminists† over the â€Å"1980s anti-porn, anti-sex wing of feminists† (cited in Maddox 09/02/04). Paglia's comments underscore the feminist refusal of a fixed and static ideological premise. In 1985, for example, two anti-porn feminist activists, Catherine MacKinnon and Andrea Dworkin (cited in Califia 1994, p. 123), argued that pornography should be eliminated as a matter of public policy because the â€Å"bigotry and contempt it promotes†¦ diminish opportunities for equality of [women's] rights†. The competing sub-ideological codes underpinning the overall ideology of feminism is further appropriated by the show itself. Ultimate pro-sex feminism is best embodied by the character of Samantha Jones, a PR executive, who orders sex a la carte, with no emotional commitments attached. In stark contrast, an idealist view of romantic relationships is upheld by the character of Charlotte York, a conservative art dealer, who is reluctant to solely attribute sex with female lust. But the puzzling and contradictory ideological signals of the lead characters of Sex and the City are indeed part of the show's postmodern feminist agenda. In order to negotiate how the politics of feminism has been negotiated in Sex and the City it is important to recognize the essence of postmodern- or third-wave feminism. As opposed to other traditional feminist forms, postmodern feminism is much more open to new considerations of gender. Instead of affixing a precondition for feminist thought, postmodern feminists stress the way men and women interact with one another, discarding traditionalist notions of gender naturalness and normality (Bessant and Watts 2002: 48). Rather, feminists with postmodern sympathies argue that we need to acknowledge human diversity, asking â€Å"What is the natural woman anyway? â€Å". This gives primacy to the postmodern acceptance that gender cannot be separated from culture. WIMMIN OR WOMEN ? Singlehood and the breakdown of the family unit are the acclaimed elements in labelling the series feminist. All main characters of Sex and the City fulfil meaningful functions that engender economic, intellectual, and sexual liberation, stimulating the formation of an alternative ideology – a crucial component for building a social movement in the 21st Century (Ryan 2001, p. 305). However, despite the storyline of Sex and the City invoking an alternative ideology, it does not essentially disagree with dominant ideologies. Although the strong bond and friendship between the four leading characters incites a theme of sisterhood throughout the series, the uniting of four basically diverse individuals into a group with common interests in matters of sex, men, and relationships lacks a counterbalancing framework that opposes and attempts to revamp the political and economic structures of society. As Green (1998, p. 1) importantly affirms, â€Å"†¦ in the contemporary post-feminist era, patriarchal traditions in visual culture are seemingly challenged, yet ultimately produced†. Patriarchal and capitalist codes are therefore not only naturalized in Sex and the City, but merged into feminist discourse. Perhaps the most revealing statement Sex and the City makes about its feminist outlook lies in Carrie's first effective ideological statement: â€Å"New York is all about sex and hence not about marriage†. At first glance, this appraisal of singlehood through the romance genre might seem to present a paradox. Despite the glorification of female bonding and alternative family forms, the seemingly counter-ideological premise of Sex and the City only ascends in the show's first few seasons. Its post-feminist sentiments are subsequently watered down, negotiated, and limited by the dominance of the romance genre to the extent that by the end of the entire series, two of the main characters are married and the other two in a faithful monogamous relationship. This happily-ever-after formulaic conclusion is of strict adherence to the clichid literary styles of the Hollywood romance genre, as opposed to a groundbreaking counter-cultural narrative. In an interview with Candace Bushnell, the author who created Sex and the City, renowned feminist and author of the Beauty Myth, Naomi Wolf, asked her if she believed the characters of the show to be feminist (Wolf 2003, p. 17). â€Å"They're obviously feminist,† she responded. â€Å"You can be a feminist but that doesn't contradict the human desire for love. † But such ‘human desire for love' is particularly safeguarded by Hollywood and the producers of Sex and the City as well. Here, love is portrayed as a prescribed condition for marriage as if romantic love through â€Å"emotional dramas are virtually the only acceptable means of moving towards marriage† (Weisser 2001, p. 257). Indeed, disgruntled feminists of the second-wave have unconditionally asserted that the prevalence of love â€Å"justifies our exploitation by men and simultaneously ensnares us into oppressive relationships with them†. To advance the flourishing of romance in a seemingly natural and neutral manner, Sex and the City is brought to a close with an absence of scenes of what succeeds the ever-after ending. Wexman reaffirms that â€Å"Hollywood films erase contradictions by making the happy ending coincide with the monogamous marriage as culmination of romantic passion and freezing this passion in an eternal moment of unproblematic unhappiness† (cited in Evans and Delayto 1998, p. 7). Ideologically, Sex and the City reinforces a â€Å"desperation theme† (Dines and Humez 2003, p. 129). The implications of such are substantiated when Charlotte cries, â€Å"I have been dating since I was 15, when is my Mr. Right going to come along? In another episode, Carrie similarly bemoans her single status during Charlotte's wedding, saying, â€Å"I would die to have a strong man catch me when I fall†. And although Miranda Hobbes, a successful lawyer and single mother, asks early-on in the series, â€Å"Why do we get stuck with old maiden and spinster and men get to be bachelors and playboys? â€Å", she later draws a surprising revelation: â€Å"I must not end up old maiden or spinster†. The retreat into desperation and marriage as a strategy towards addressing cultural anxieties is at the forefront in Sex and the City, yet is unsuccessful in acknowledging feminist discourse. Instead, Sex and the City is manufactured as a cultural product which translates romance and marriage into woman's ultimate sexual and political identity. The characters of Sex and the City do not entirely – if at all – escape traditional gender role expectations. By adhering to the framework of dominant ideologies, the women are confined to specific gender, sexual, racial, ethnic and class stereotypes. All four characters are White, upper-middle class, attractive, feminine, and heterosexually appealing. This further extends to the show's predominant representation of marriage as a monogamous Judeo-Christian value. It can therefore be argued that the effect of such representations boils down an ideological impact of mainstream capitalist and patriarchal norms, instead of a preponderance of unorthodox feminist beliefs. I ? NEW YORK Its credit sequence flaunts famous landmarks like the Chrysler Building, World Trade Center, Brooklyn Bridge, or Fifth Avenue. New York City, the alleged capital of the world, is proactive in bestowing the four characters their freedom and is implicitly a fifth representational character in Sex and the City. As Richards (2003, p. 48) affirms, â€Å"More often than not it seems impossible that they could enjoy and indulge is such sexual freedom in any other American city†. Drawing on what Carrie once said – â€Å"New York is all about sex, and hence not about marriage† -renders New York a ‘singles ghetto'. Fostering singlehood through the visual projection of the city is advanced by separating the singles from the marrieds. Single women walk, live and breathe at the very heart of the postmodern city, whilst married people are confined to the private spaces of suburbia – Connecticut or the Hamptons. To survive in a metropolitan city like New York, Sex and the City suggests that one must be single. Samantha, for example, affirms that â€Å"this is the first time in the history of Manhattan that women have had as much power and money as men†. Although an abundance of exterior shots establishes a sense of postmodern reality and familiarity of the Big Apple, Samantha's observations of Manhattan potentially exclude many women from the social boundaries of Sex and the City and hence, from feminist discourse. Race is a significant factor in terms of how the series sets up criteria for who becomes a feminist. Sanders (2004, p. 7) argues that the surnames of the leading characters – Bradshaw, Jones, York, Hobbes – would not look out of place in a â€Å"white-shoe investment bank†. For a city that has flourished into a global hotspot for multiculturalism and become the permanent address of many foreign immigrants, New York is depicted as distinctly White, outwardly projecting a message that only Whiteness is given access to the highest level of rewards, including that of an entire ideology. Confining feminism to women of a White and middle-class background naturalises feminism as an elitist establishment, undermining the struggle of minorities. Women who have failed to achieve economic freedom, lesbians who have yet to achieve sexual freedom, or single women with children, are all but entirely excluded. The prevailing milieu of inequitable feminist sentiments, however, is fuelled by the narrative and visual structures of the romance genre. Green (1998, p. 30), for example, attributes the romance genre to a â€Å"white racial consciousness inseparable from our notion of love, heroism, and public life†. The absence of the Other therefore â€Å"embodies the most basic material meaning of our social order in its very lack of embodiedness†. Accordingly, the social order of Sex and the City invites lipstick lesbians to its culture, while macho femmes are completely iced out. A WOMAN'S RIGHT TO SHOES The construction of feminine identity and womanhood is a crucial quality perpetuated in Sex and the City. Not only are the four main characters perceived as naturally beautiful and aesthetically appealing, but their fetishised consumption of commodity products endorses patriarchal capitalism. The second-wave of feminism in the '60s and '70s charged consumerism for penetrating the inequitable model of female identity that was â€Å"deeply conservative† (MacDonald 1995, p. 6). Yet the series has come close to resemble a spin-off weekly PR event, boosting luxury brands from Fendi and Manolo Blahnik to Prada and Jimmy Choo. As a consequence, it may be argued that Sex and the City masks the socio-political nervous system of feminism, by portraying females in a narrow range of settings and activities, thus abiding to stereotypes determined as uniquely feminine (Soo Ching 2003, p. 12). The four characters are very rarely seen at work, but are financially capable to much on-screen shopping, socialising at parties, lunching on a day-to-day basis, and dating wealthy professional men. Bailey (2003, p. 10) illustrates the embedded paradox: â€Å"Sex and the City lacks a larger political agenda, but is still concerned with effects of individual choices on individual lives†. Derived from the Marx's analysis of capitalist societies and his term â€Å"commodity fetishism†, Wolfgang Haug (1987, p. 8) determined products in a capitalist society to be designed to â€Å"stimulate in the onlooker the desire to possess and the impulse to buy†. There is a bold connection here between the culture of women's magazines and Sex and the City. Feminist media critics have raised concern over the monolithic compositions of a â€Å"woman's world† imbued in women's magazines (Bignell 2004, p. 216). The ideological composition of women's magazine represent feminine identity as set a set of social conventions, norms, problems and desires, passed on and appropriated by the series itself. But as McCracken (1993, p. 136) argues, â€Å"within the discursive structure, to be beautiful, one must fear being non-beautiful; to be in fashion, one must fear being out of fashion; to be self-confident, one must first feel insecure†. Underlying the production of patriarchal capitalism in Sex and the City, feminism therefore endangers, rather than enhances, the concept of strengthening women's civil rights. In this instance, capitalism, via feminist discourse, masks the essence of consumer goods as being produced in an inherently patriarchal system for patriarchal gain. Product placement in the series not only accomplishes commodity hegemony, but automatically weakens the show's ties with feminism. Instead, the absolute value of feminism is commodified, which Goldman (1992, p. 130) readily labels â€Å"commodity feminism†. He argues that â€Å"commodity feminism depoliticises and individualises feminism and defuses its potential political impact†. From this perspective Sex and the City can be argued to render invisible the questions of economic status, work and social power for women. According to Bignell (2004, p. 217), the fascination with self-indulgent and pretentious activities like shopping and socialising, is a focus â€Å"relatively trivial aspects of women's lives†, as opposed to raising concern over abortion, the sexual division of labour, the representation of women in politics, or the stereotypical images pursued by the media. CONCLUSION It has been more than 40 years since Betty Friedan attacked the role of women in marriage through her writings in the Feminine Mystique. Although the time-worn pages of her book might have dried out and been stacked away, feminism is indeed still alive. As evidenced by the various ideological traditions and perspectives in reading Sex and the City, one cannot conclusively determine whether the nature of the show is feminist or non-feminist. Rather, it should be acknowledged that contemporary feminism bears an abundance of ideological contradictions and complexities. This is not to say that feminism is indefinable, but part of a shift from its initial historical beliefs and assumptions. It is again arguable that postmodern feminism has severely misdirected the elements of feminism to an irrational and apolitical uncertainty. Although it may be argued that the postmodern version simply defines feminism in a flexible and relaxing way, its discourse is invariably formalised by those in power. Feminism is ideologically withheld in Sex and the City by reinforcing traditional gendered stereotypes and a consumerist culture based on the dominant ideologies of patriarchy and capitalism, respectively. Although embellished with postmodern feminist rhetoric, Sex and the City enforces a restrictive social space for women fused with the boundaries romantic love and marriage. However, despite its limitations, Sex and the City deserves acknowledgement for the (admittedly negotiated) challenge it poses to feminist assumptions, as well as the return of women's rights on the social agenda.

Business Environment The World Of Accounting - 1227 Words

=The Business Environment= Before we can dive into the world of accounting, we first need to understand the world of business. A business is a formal economic entity that essentially provides goods and services for money. Businesses can range from tiny mom and pop businesses to multinational corporations which operate in multiple countries. Of critical importance to these businesses is the ability to make efficient and effective resource allocation decisions. Essentially, the modern business environment is very competitive as all businesses are competing with each other to earn money from customers. In order to effectively compete, they must be able to understand the world around them and be able to make effective decisions. One way of accomplishing this goal is by having relevant and reliable accounting information. Without relevant and reliable accounting information, it would be impossible to make effective business decisions. If we take a step back and analyze how businesses operate in a generalized form, we can better understand why accounting is important. In general terms, all businesses must perform the following critical tasks in order to successfully operate their business: *Create strategic goals *Secure financial resources *Deploy capital to make investments *Carry out day-to-day business operations *Continuously improve their strategic goals and business operations Let s explore each of these goals in more detail: Create Strategic Goals :Show MoreRelatedLegal And Regulatory Environments And Ethics1712 Words   |  7 PagesRegulatory Environments and Ethics: Essential Components of a Fraud and Forensic Accounting Curriculum Forensic accounting is defined as the action of identifying, recording, settling, extracting, sorting, reporting, and verifying past financial data or other accounting activities for settling current or prospective legal disputes or using such past financial data for projecting future financial data to settle legal disputes. 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With over ten years of experience working in the areas of finance and office management, I have personal experience with various influences in the accounting world that were discussed in the article. This includes topics such as technological advancements, theRead MoreManagement Accounting And Its Effect On Business Environment Essay1520 Words   |  7 Pagescourse of the last 20 years, the world has become significantly more closely connected. There are a number of events which that have lead to these circumstances including; technological advances, deregulation and globalisation. This rapid changing environment creates a new set of challenges for Management Accounting and more importantly, the role of accountants in the future. Fundamental changes have been made to competitive rules as a result of the business environment (in which entities operate) becomingRead MoreEthical Issues Of The Managerial Accounting Profession1186 Words   |  5 Pagesits complexity in today s business world it may generates sort of excesses that can negatively affect the business environment as well as the social life. Therefore, it becomes necessary to stress on the ethics and morals that should be prevalent in the business community. The term ethics in the business environment expresses the expected attitude of the individuals in organizations that carry out certain activities and services. Clearly, today’s business environment has obvious ethical issuesRead MoreThe Role Of Accounting And Possible Future Of Accountancy Profession992 Words   |  4 PagesIntroduction Traditionally, accounting has a role to play in preparing financial reports, and tax preparation manually (Zodage, 2015). According to World Report’s Best Jobs (2014, cited in Hood (2014)), the accountancy was recognised as the third rank of the best professionals, and it is one in all careers having high demand (Hood, 2014). Nevertheless, the business practices and the environment have continuously changed and reshaped aspects of the accountancy profession (Wolters Kluwer, 2014). SomeRead MoreBecoming a Cpa1010 Words   |  5 PagesBecoming a CPA Accounting is the study of how businesses track their income. Identify business goals and activities; describe the role of accounting in making informed decisions, the uses and organization of financial performance over an accounting cycle. Accountants engage in a wide variety of activities besides preparing financial statements. They spend a lot of time learning how to make the business profitable. Therefore, an accountant is perfectly positioned to become a Chief FinancialRead MoreManagement Accounting : The Father Of Accounting1415 Words   |  6 PagesIntroduction Accounting has be defined in various ways however almost every definition will describe it as a process that identifies, measures, analysis, and report data. Management accounting has not been the same since business started; it has come a long way from early member of civilisation using stone tablets for bookkeeping. Management accounting is used to aid managers make business decisions based on predicted figures and comparisons with actual figures. To follow is a detailed evaluationRead MoreThe Future Of Accounting Profession And The Value Of The Cpa1165 Words   |  5 PagesAccountants play an important and crucial role. In the article â€Å"The Future of the Accounting Profession and the Value of the CPA.†, illustrates the importance of accounting professional and challenges that they face. With over ten years’ experience working in the areas of finance and office management, I have personal experience with various influences in the accounting world that are discussed, topics such as the affects of technological advancements, the merits of mentoring and networkingRead MoreAccounting Software For A Business Essay1257 Words   |  6 PagesIndividual Assignment Name: Altaf Gohar Roll no: EAB2389 Accounting Software/Packages used in Australia Accounting  is referred as an art of collecting, classifying, and manipulating financial data for organizations and individuals.  It  is also used to determine financial stability or financial health of organizations. Accounting is the language of business and figures and is widely used as a means of communication for financial world, without it businesses cannot survive. It is important because